BLNDRGRPHY is an innovative fragrance brand created by Hyun Yeu, combining mixology and visual artistry to transform perfumes into narrative-driven, sensory experiences. By breaking down and reassembling the essence of cocktails, BLNDRGRPHY creates multi-sensory masterpieces that evoke memories and celebrate human connection.

BLNDR’s approach transcends traditional perfumery by blending scent, vision and memories, transforming fragrances into living, breathing works of art. Every perfume in the collection is a crafted blend of emotions, places, and connections, inspired by cocktails that capture the essence of unique experiences and moments.

BLNDR perfects the art of deconstruction and reconstruction, breaking down cocktails into distinct olfactory elements. Each element captures the essence of places, people, and conversations. Through meticulous blending, these components are reassembled to recreate the intricate complexity and depth of each cocktail experience.